Say Hello to My Little Friend

I was in Victoria late last week to speak to a group of pharmacists about social media, specifically how they can create content to be viewed as experts in their field and how they can use digital advertising to market their pharmacies.

I did a quick demonstration showing them how they can create their own videos and I used my DJI Osmo Pocket to shoot the video.  Not surprisingly, the little device grabbed a lot of interest, especially since it can shoot 4K video.

That's a good thing, because last week I shot an informational video and gave my Osmo Pocket two big thumbs up.

Less is More

As I continue to do media training and other speaking and consulting work, I look for new technology to do a better job for my clients and make my life easier.

It’s also nice to not have to lug around so much equipment. In fact, I remember when I started doing media training over a decade ago, the equipment my cameraman and I had could barely fit in the back hatch of my car. Now I carry everything I need in a backpack. How times change.

One of the biggest differences is the video camera I now use.  It’s a DJI Osmo Pocket and I shot a video last week to talk about its merits.

Audio Can Kill the Video Star

I can’t stress enough the need to get a microphone adapter (DJI sells them) for this device so you can use a handheld or lavalier (clip-on) mic. You can shoot videos and use the built-in microphones in the Osmo Pocket, but like any cellphone mic, they don’t do a good job. They’re not made to deliver quality audio if you’re speaking from more than a few inches away.

You also may need an adapter to make sure the microphone you have will work with the Osmo Pocket. I use a TRS (two ring) to TRRS (three ring) adapter and both my clip-on mic and my handheld microphones work perfectly.

When I use the Osmo Pocket, with the mic adapter, the TRS to TRRS adapter and the clip-on microphone, I can fit everything into a small pouch not much bigger than the size of a wallet.

It retails in Canada for $429.