From the Other Side of the Microphone

So, two media trainers walk into a bar.......

There's no joke and no punchline, but I thought it was a good way to get into this blog, which will be a very different one. After interviewing hundreds and hundreds of people as a radio journalist, media trainer and consultant, I was interviewed recently by fellow media trainer Warren Weeks of Toronto for his podcast.

I rarely put the focus on myself in this blog, but I thought this time I would share the podcast interview with you, so you can find out more about me and my thoughts about journalism, crisis communications and my work.

The Podcast Interview

When I started Grant Ainsley Inc. just over 12 years ago, one of the things I learned is that the old line about consulting is really true - you eat what you kill. That's a crass way of saying that I hunt for new business on a regular basis. If I don't work doing media training or speaking, then I don't get paid.

In order to be as successful as possible, I've done a lot to promote myself, including writing this blog each week. I've also looked at the promotional work being done by my competitors and a couple of years ago I came across the website of media trainer Warren Weeks of the Toronto area. Like me, I could tell he was totally invested in his business.

We communicated through social media and a couple of weeks ago Warren asked me if I would be on his podcast. We talked over a Zoom audio connection on October 30 and Warren uploaded the podcast last Friday.

Warren asked me about my career, my thoughts about today's journalism, crisis communications and of course, media training.

You can listen to the interview here (click on the image below), or download the podcast on The Warren Weeks Show's site.

Enjoy.